This Los Angeles fine dining and nightlife hot spot opened its doors in 2011 and enjoyed being the NEW trend for the “A-List Crowd” in Hollywood. When the hype wore off, this venue’s revenue dropped to less than 50%.
Achieved a Click Through Rate of 0.09% generating a number of new sales
In the first month of activity the Cost Per Action was reduced by 20%
Return on Investment of 272%
Social shares by network
This restaurant was at a crossroads of either getting a large infusion of high-cost financing or have a fire sale to get out from under its mounting liabilities. The challenge for us was to turn it around before it had to come to that decision.
By following our 5-Step Approach, we identified that the underlying pain of this multi-million dollar operation had to do with their brand being invisible online and when found, had an unflattering reputation. We also helped them repurpose their resources to instantly achieve profitability and invest a little more into the digital space. Socialincs was now able to go to work and developed an aggressive marketing strategy to meet untapped revenue centers. Our team quickly implemented the plan, resulting in a dramatic increase of new and repeat customers.
Although Socialincs reduced this venue’s marketing costs from $20,000 to $3,000 a month, we were still able to give them everything they needed to be successful. They developed a Self-Sustaining Marketing Plan that gave them $632,000 in new revenue opportunities. The owners were able to:
Cut staff overhead by 60%
Improve Reputation by Increasing Yelp Rating to 4 stars
Increase online RSVP’s with SEO
Establish a customer loyalty program with Mobile Tools
Tripled walk-ins by improving their brand awareness on Social Media
4 Stars on Yelp
1st Page Rank on Google
30% More OpenTable Bookings
From The Client
"We want to thank you for all your help in the past 16 months. We have made leaps and bounds with your guidance and services."